Hungama today launched a new, and its third Hindi original show, ‘Bar Code’. A drama about two friends who enter the nightclub business together but let their differences and resulting egos drive a wedge between them. As bitter rivals in the glamourous world of Mumbai’s hip nightclubs, their enmity proves dangerous not just for them but for others around them as well. Their hatred for each other is further fueled by their entangled lives that add to the friction in their dynamics with one another and their extended circle of friends.
Produced by Abhishek Pathak under the banner of Panorama Studios – the production house that gave films like Raid, Pyaar ka Punchnama and many more, Bar Code is written and directed by Vignesh Shetty. The show stars Karan Wahi as Vicky, Akshay Oberoi as Sahil, Simran Kaur Mundi as Rhea and Parina Chopra as Minaz and also features Teena Singh, Rohan Khurana, Bharat Dabholkar, among others.
Also Watch : Exclusive Conversation with Karan Wahi
Speaking at the launch of Bar Code, Siddhartha Roy, Chief Operating Officer, Hungama Digital Media said, “Hungama Originals have helped us present stories that are different from those offered by the conventional medium. These narratives have widespread appeal and are appreciated by digital audiences globally. With Bar Code, we explore universally identified themes like friendship, ego, love and rivalry. We are certain that a strong content line-up and a robust worldwide distribution strategy will help us increase our user base on Hungama Play significantly.”
Abhishek Pathak, Producer of Bar Code and the Managing Director of Panorama Studios said, “In the times we live in, storytelling knows no medium. A good story is a good story and after having produced feature films, moving into the digital space was a natural progression and with Bar Code I found the right story to start our journey in the digital space. What drew me to it was the world the story was set in, the very relatable characters and the drama at the core which is very universal and all of this with a good combination of gripping direction, a talented ensemble cast and good music makes it a show with great potential to breakout.”
Speaking about the show, Vignesh Shetty, Writer-Director of Bar Code said, “Set in the world of one of the most glamorous businesses in the world, at the surface level, Bar Code is a tense drama dealing with the rivalry between two Mumbai nightclub owners but on another more deeper level, it is a story about friendship gone wrong, the fractured relationships with the women they love and the repercussions of their fragile egos, all of this packaged in an entertaining narrative backed with EDM driven music.”
You can Check the launch images below
Check the launch coverage below