Ultra Media & Entertainment pays a tribute to the legendary & multi-faceted Gujarati Actors Hiten Kumar & Roma Manek by recreating & releasing their Superhit Song “Mare Te Gamde Ek Var Avjo” in a unique music video

23 . Jan . 2021
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This new superhit Gujarati song of 2021 ” is produced & directed by Mr. Hareshbhai Patel & sung by the popular singers Manali Chaturvedi And Bhaven Dhanak. Its music is composed by well  known  music director duo : Kashi Kashyap & Richard Mithra . It reinvents the magic of the original superhit song “Mare Te Gamde Ek Var Avjo” featuring Actors Hiten Kumar And Roma Manik from the 1998  Super Hit film “Desh Re Joya Dada Pardesh Joya”

The film was directed by the veteran Govind Patel & had Hiten Kumar, Roma Manik & Arvind Trivedi in lead roles. The music of the original song was composed by Arvind Barot .The film was the biggest grosser of that decade and is still one of the highest grossing Gujarati Film of all time.

This video also features lead singer Manali who also is a famous Gujarati regional rapper & folksinger singing a small regional rap section along with the actors, hence making the song contemporary and resonate it better with today’s youth and audience. Govind Patel is also known as the ‘Manmohan Desai’ of Gujarati cinema. Incidentally, Govind Patel’s son Hareshbhai Patel is the producer of this 2021 music video.

Hitu Kanodia is a very popular Gujarati actor & politician and had started his film career as a child artist & acted in over 100 Gujarati films till date. Aarti Bhavsar  is also a well known actress & model and has acted in many Gujarati Films & music album videos.

This new music video in which Hitu Kanodia plays an army officer returning home on a vacation, though retains the original essence & charisma of the old song, a new contemporary look and feel is added to it in terms of exotic locales, dance steps, background dancers & music composition. The actors not only match the original song step-by-step but have also added their own distinctive touches to make it reverberate with the youth and the pulse of today. The music programming is by Akshath & Aryaman and its mixing & mastering is by Akash Dew

This new video will be available on Ultra Gujarati YouTube Channel which has over 1.1 million subscribers. Ultra’s social media platforms have been attracting over 50 million (5 crore) subscribers and followers across their popular platforms like YouTube, Facebook and Instagram amongst others.

Mr. Sushilkumar Kumar Agrawal CEO,Ultra Media & Entertainment Group adds  “We are extremely happy to partner with the past works of thespians like Hiten Kumar & Govind Patelji and recreate their timeless magic for the current generation. Govindji has immortalised several super hit Gujarati songs and Ultra will be recreating some of these unique hits amongst others soon. Our last music video “Sajan Tara Sambharna ” which was released recently was an immense success and have garnered more than 8 Lakh views till date. Ultra is majorly reforaying into music again and we  will be presenting some new concept music videos across different genres in Gujarati, Marathi, Hindi, Punjabi & Bengali languages in the immediate future.

Entertainer par excellence Hitu Kanodia adds, “The magic of the original song is unmatched and incomparable as it has been eternalised by the then great actors in their own inimitable style. I am confident that this song also will be a chartbuster hit of today, just as the original song was a rage in its days in the yesteryears. After all, Gujarati songs of the golden era are timeless gems of our culture and need to be passed on to Gen-Next.”