Hotstar has proved that sports streaming is a big market in India with their exclusive streaming of the IPL via their app. That is an offshoot of Star Sports holding the broadcast rights for the sports broadcasts for cricket. Now, Amazon Prime has signed up with Discovery’s Eurosport to stream Bundesliga football and other sports. The Eurosport Player will be available through Prime Video on apps for phones and tablets.
This could be an interesting step ahead for sports streaming in India too. It is no secret that Amazon and Netflix are looking at India as their next big market.