At the outset, we don’t like short films that are mere product placements. We didn’t like it it when the trend started in Hollywood, abhorred it when Bollywood became aware about it and we cringe now when we see it in the world of short films.
But even we realise that something nice can come out of this kind of film-making, like this video that’s from Timeliners and Practo. Darshan Zaveri is in top form as the father in a family that comprises of him, his wife, his son and daughter-in-law. When the mother falls ill, the real issues begins for the entire family.