Pranith Bramandapally, the director of the first Telugu web series ‘Muddapappu Avakai opened the road for web series in Tollywood.
Once a medium exclusively known to showcase the talent of amateur and struggling filmmakers/actors, web series have also become the latest vent for creativity and experimentation by known people from the film industry.
A YuppTV Originals product, the series has been Written and Directed by Lakshman Karya a former assistant director.
YuppTV Originals, whose face is Superstar Mahesh Babu is an OTT platform which produces original content as well as empower the content creators by providing direct access to the audience and thereby streamlining distribution.
Endukila, a web series featuring Producer MS Raju’s son, Hero Sumanth Ashwin is a pinoneer experiment by a Telegu Film Hero. Opposite him we will also see Yamini Bhaskar , an actress, known for Rabhasa (2014) and Keechaka (2015).
The concept though revisited in many industries and many languages will hopefully make for an entertaining watch.
Presented by Deva Katta through their company ICandy Creations, the web series narrates the story of a youth and his inseparable bad luck. The treatment of the web series is quite akin to that of a Telegu commercial film which is reason enough to pull in a sizeable share of the cinema going audience.
Catch the trailer of Endukila below.
Have a point of view? We are all ears! Leave your comments below