T-Series is the strongest brands in Indian entertainment today. Now, they are strengthening their position by foraying into web series production. Media reports indicate that T Series will also look at producing films and music videos for the streaming platforms. Vinod Bhanushali, President – Media, Marketing, Publishing (TV) and Music Acquisitions at T Series will be heading the project.
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T-Series already has a business relation with the streaming platforms, like Netflix, Amazon Prime, Hotstar, Zee5, and others – where they distribute their films. Now, they will be producing original web series for the brands. With this, the streaming industry is becoming bigger and better, with some of the biggest names coming into the fray.