Lionsgate, the American Studio is coming to India in collaboration with Sony Pictures Network (SPN). The multiyear strategic content will see Lionsgate Play embedded into the SonyLIV app, making the Lionsgate content available for SonyLIV Premium members. The SonyLIV premium membership is available for 99 per month, 299 for six months and 499 for a whole year.
With this, SonyLIV gets more than 500 plus hours of original content including series like Power, the British period drama The White Queen, the historical fiction series The White Princess, Charlie Sheen’s Anger Management, the comedy show Are We There Yet? And other comedies like Survivor’s Remorse.
Uday Sodhi, Business Head, Digital, Sony Pictures Networks India said, ““We want to have a big play in the subscription market which is growing at a rapid pace in India. As part of that effort, our partnership with Lionsgate is strategic because we want to bring a large pool of the best shows available worldwide for Indian audiences. With Lionsgate, I see us well-placed to tackle the subscription space along with what we already have in terms of sports and movies.”
Rohit Jain, Managing Director, Lionsgate India, said, “As we expand into different markets, we always look for partners who have a deep understanding of and significant presence in them. Sony has a great legacy of content in India and this opportunity comes at a good time because while they have a strong line-up of sports and local content, they were looking to strengthen their English-language library. So, this fell into a complementary space for both of us.”